Outdoor advertising, also known as out-of-home (OOH) advertising, is a dynamic and impactful marketing strategy that reaches audiences in public spaces. This form of advertising leverages a wide range of physical media to convey messages and promote products, services, or brands to a diverse and captive audience.
OUT-OF-HOME-ADVERTISING
We thoroughly research your market and find out where your customers are. Then, when we promote your business with a big splash, we make sure it gets the most attention. Outdoor advertising, also known as OOH advertising, includes things like bright signs, billboards, posters, ads on vehicles, and even ads at places like airports and train stations. It’s all about making your brand stand out in the places where people are most likely to see it.
OOH Advertising Company
At Cira Vision, our team of dedicated professionals combines their marketing expertise and creative brilliance to craft campaigns that are truly extraordinary. We take pride in our ability to challenge conventions, embrace uniqueness, and consistently elevate the standards of the advertising industry.
Understanding that every brand has its own distinctive identity, we tailor our strategies to align seamlessly with your vision. Whether it’s designing visually stunning graphics, crafting persuasive narratives, or pioneering state-of-the-art digital marketing initiatives, we’re here to make your brand shine.
Hoardings Advertising Company
Hoardings, also called billboards, are usually found in busy places like near highways or close to shopping centers. They’re put there to catch the eyes of lots of people driving or walking by.
This kind of outdoor advertising is super good at making more people know and remember a brand because the ad is there all day and night, always easy to see.
STREET FURNITURE ADVERTISING
Street furniture is a category of outdoor advertising that includes things like news racks, kiosks in malls, ATM kiosks, benches in parks, and telephone booths. It’s known as “street-level urban media” because these items are put where people walking by can easily see them. This makes them really good at grabbing the attention of both pedestrians and people commuting.
When folks are waiting for their bus or train, they have time to notice and engage with the ads on street furniture. Plus, it’s not too costly for advertisers, and they have plenty of room to get creative with their ads.
TRANSIT ADVERTISING
Transit advertising includes all the ads you see on or inside public transportation or at places where people use public transportation. This can be ads on cars, taxis, subways, bus stops, buses, airports, gas stations, and train stations.
This type of advertising is quite affordable and is popular with local businesses because it helps them reach a specific group of people.
The ads you see inside vehicles are special because people see them during their whole journey, giving the ads a lot of time to get noticed.
ALTERNATIVE/NON-TRADITIONAL OUTDOOR ADVERTISING
In addition to the outdoor advertising we talked about earlier, there are many other creative ways to advertise outside that are becoming more and more popular. These are not the usual ways like billboards or bus ads.
Some of these unique options include people wearing billboards while walking around, little kiosks on poles, hot-air balloons with ads on them, ads on sailboats, and ads inside malls on things like small kiosks, stand-up displays, big cutouts, even on elevators, in cricket stadiums, and even at food courts. They also use LED screens for advertising.
These different ways help advertisers stand out and catch people’s attention in new and exciting ways.
TYPES OF ADVERTISING BOARDS
In the advertising world, there are lots of different types of boards to choose from. Each one is unique, just like the creative people who come up with them. But here are some of the most popular ones:
BULLETINS BILLBOARDS
POSTERS BILLBOARDS
VINYL BILLBOARDS
PAINTED BILLBOARDS
DIGITAL BILLBOARDS
